Fitness and health apps make it easy for people to track their progress and reach their goals. This is especially important when you’re focusing on food and caloric intake. While there are a few big performers, that doesn’t mean you can’t get in and make your own stand-out app. With some strategizing and planning, you could easily create something that users will love incorporating into their health and fitness regimen. Here’s how to create a mobile app that tracks a person’s food intake.
Establish Your Target Audience
You can’t create an app unless you know who you’re making the app for. Are you creating a food intake app for people who are hoping to overcome eating disorders? Are you developing a diet app for those who are hoping to lose weight? Figuring out who your target audience is allows you to create a more cohesive app idea that will appeal to said group of people. If you create too broad an app, it could miss the mark and struggle among all the other health apps out there.
Understand Their Needs and Plan Core Features Around That
Now that you have a better idea of who your target audience will be, what is it that they need to thrive? The features of your app will make or break the experience. For example, if it’s a diet app, adding core features like weight tracking, food scanning, macro tracking, and similar features may make your app more appealing to users. Consider which features your users need to make the most of the experience.
Look to Competitors for Inspiration
Your competitors’ success can tell you a lot about what you should be doing. While you can’t copy any patented mechanics or other app elements, you can take inspiration from their app. See what it is they’re doing right, and keep track of the things that their users are complaining about. This way, you can implement the things app users want while getting rid of the stuff that may cause them to abandon your app.
Determine Your Unique Selling Proposition
What makes your app stand out? What is your app’s unique selling feature that consumers should know about? Why should users choose your app instead of all the other apps out there? It’s important to identify what makes your app unique so that you can sell that in your app description. The better you communicate these benefits, the more users you can draw in.
Consider Enlisting Expert Development Support
Planning an app out and actually developing it are two separate things. If you don’t have the experience or the team needed to develop your app idea, it might be best to hand off the project to a health app developer. This will ensure you receive a quality app you can publish without any of the bugs or challenges that might otherwise occur along the way.
Creating a mobile app isn’t difficult, but it can be easy to take the wrong actions along the way. Stay on track and create a food intake mobile app that users will enjoy with the tips above.